Media Training

You can't always see what's right in front of you, even when it's staring you in the face. But if you can't see it, how are you supposed to respond?

Look at the image above, for example. What do you see? If you can't see it clearly, how should you react?                                                                                                          

The same principle applies to media interviews. If you don't see the questions coming, how can you deliver your key messages? And if you haven't prepared your key messages, and sharpened your skills through practice, then how are you going to handle the pressure when a journalist is throwing questions at you? More to the point, how are you going to stay focussed on your message and deliver what you want your audience to hear, when your short window of opportunity on air is interrupted,  by the journalist, another interviewee, or a breaking news story which takes precedence?

Learning how to focus and stay focussed during a media interview is vital for your reputation and the reputation of your company. Nici Marx can help you deliver your key messages during a print, radio, or television interview.

Nici has worked as a Media and Communications Consultant to the EU in the Middle East. She's heavily involved in media training for the MoD, preparing senior military personnel to face tough questioning by the press, be it mid-operation in theatre, or in front of the "pack" at a press conference. Now you can benefit from her expertise, and learn how to prepare for, conduct, and prosper from any media interview.

Her popular workshop: "Tough Questions: How To Handle Them" shows you how to recognise a killer question, catch it in mid-air, and bat it back with an authoritative key message.

In "All a Twitter", she'll show you why it's vital to engage with social media as part of your crisis communications strategy, and why your company ignores social media at its peril.

To see some of Nici's other trainings, click on the Training Menu.

For more information about Media Training, contact Nici at: This email address is being protected from spam bots, you need Javascript enabled to view it                                                             

or call on: 020 8439 9136